THE FILM AND VIDEO PRODUCTION TOOLS WE USE
Chris Layhe and CLAi use a large number of tools - both physical and software - on every project undertaken.
These change constantly, both to stay on the cutting edge, and to be able to precisely match the tools used by our clients. They pretty much split into two camps, the hardware we use for shooting, and the hardware and software that we use for post-production.
As a company we have a deliberate policy of being very “tool rich” – we try to own a very significant part of what we will need on any production. This allows us to only buy the best equipment and software on the market, with cutting edge specifications and all of the bells and whistles to create complete production packages.
Doing so means that we don’t have to pass on very high rental costs on every project, as many companies do. We can be very flexible about scheduling, as we don’t have to worry about pieces not being available, or increased costs that have to be passed on. We can always use better tools than a project might really need to get better results without extra cost. And we are trained to get the very most out of the best equipment, and so never have to compromise because of lack of knowledge.
To our way of thinking it is a lot better to bring in one of the best freelance talents in the area to fill a hole in our production or post production needs on a project, than to compromise with lesser talent and lesser equipment for the same budget.